New Google My Business Post feature that makes your business stand out on Google in organic search results

On Tuesday, Google My Business announced the availability of a new posting feature that’ll help attract attention when your company shows up in SERPs (search engine result pages). Your listing appears when people are searching for your business or similar businesses on Google Search and Maps. You can highlight special events, promotions, product launches, and more on […]

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How to rotate a video posted on my Facebook Page? The rotate icons are not there…

If you landed on this blog post, you probably are one of many frustrated Facebook Page users who discovered the video adjustment feature that Facebook–for reasons unknown–removed some time ago. As you can see from this screenshot from a thread in the Advertiser Help Center, users thought this a poor choice and don’t mince words about […]

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What is the Audience Network on Facebook?

Visible on mobile only, Facebook’s Audience Network is for advertisers who want to scale their campaigns and extend their reach off of Facebook. The network is a group of publishers who agree to have Facebook ads run on their mobile apps in exchange for monthly payments based upon advertisement results on its mobile apps. So, basically, without Audience […]

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Live Training – What to Give Away to Grow Your Email List, Wednesday, May 25th!

[5/26/16 UPDATE]:  You can watch the replay here. If you’re reading this, you already know how important your email list is. You know how important it is to build your audience of potential customers, so that you can easily alert them the next time you have a new blog post, webinar, or sales opportunity. But exactly […]

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12-Video Marketing Course — A simple tool to grow your business

Once in a blue moon, something comes around that’s too good to pass up; too good for me not to share with you. Well, today is one of those times. Because Leadpages has put together an incredible and thorough educational course on Marketing Automation for Small Business, with a super high production value… …and they’re […]

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How to Like a Facebook business Page from a Business (Manager) Page account or from a personal profile

Surprise! You went into your Facebook Page to a) either share something on/from a business Page you want to follow or b) to “like” a new business Page and found the traditional interface had changed or you couldn’t find where to search for a Page. As it’s a good practice to Like or Follow relevant/complementary businesses, there are 2 […]

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Example of LinkedIn profile background image customized

Blog Days of Summer (includes Yellow Pad notes from LinkedIn marketing webinar)

It was officially summer blogging in my world once school ended, even if officially was before the summer solstice. Unlike students, though, business owners can’t take the summer off or much of the momentum runs downstream. A newer client was sharing with me that online marketing was like a black hole, a seemingly endless myriad of […]

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Just aim and market!

Just aim and market!

This past month, I met with several small business owners who had never ventured into online marketing. Commonly, they wanted to know “Where do I start? “How do I start?” and “Who can I trust to do the work?” The answer is not a one-size- fits-all approach; however, there are basics and “must-haves” that should […]

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Overview of campaign using a date start timer and a delay timer.

How do I automate a sequence in Infusionsoft to start on a specific date but then run it using the delay timer?

When you want to set up a campaign in Infusionsoft, you have four choices of timers to work with: “Start” = Begins immediately “Delay Timer” = sets delays, such as send after 3 days on a weekday at 8am or send after 5 days, any day of the week, at 10am “Date Timer” = sets a […]

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5 Quick Tips About Email

Starting an email program? Try these 5 quick tips to get a strong start. Carefully choose an email platform. There are multiple email platforms available for companies, big or small, large lists to just starting out. Check out “Email Marketing Platforms” on our Resources page to begin your search. If you’re a small company just […]

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Use Canva for inexpensive do-it-yourself social media graphics and headers

New to Canva? Canva is an online design tool and is featured in our Resources page under “Graphics”. Canva is an easy, useful tool for amateur designers or for small businesses who don’t have the budget to hire graphic design services. Canva offers many images, icons and shapes for free. However, if you need a […]

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How to upload and insert a file into an Infusionsoft email and mass update a file in emails

Working with file uploads in Infusionsoft Whether you’re offering a white paper, Ebook, or other type of content to a form subscriber, Infusionsoft makes it easy to upload a file and use it in a fulfillment email. There are two ways to insert an uploaded file into an Infusionsoft email. First, you can insert the file by […]

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Welcome to our new website and blog!

For the past seven years I’ve run my marketing services business using the company name of Teresa Acosta Agency. It was time for a branding facelift and expansion of services… I’m pleased to announce my new company name and website, Marketing Mocktail, sweet resources for the designated small business driver! Marketing Mocktail is a resource and […]

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